Foodservice Consumer Confidence Survey
KSA and UAE 2024
Content
1. Sample Overview
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Restaurant Usage Frequency
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Employee Work Preferences
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Optimism About the Future
2. Impact of Regional Conflict
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Attitudes on Happiness, Diversity, and Life Priorities
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Willingness to Give Up Brands
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Choice of Restaurants Based on Shared Values
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Choice of Restaurants Based on Country of Origin
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Views on Local and Independent Establishments
3. Impact of Pricing
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Price Expectations vs. Reality
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Sensitivity to Price Changes
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Top Areas to Cut, Postpone, or Reduce Spending
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Smart Spending Strategies in Foodservice
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Key Strategies Employed by Restaurants
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Optimism About Future Financial Situations
4. Restaurant Choice Drivers
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Drivers for Choosing a Restaurant
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Menu Styles
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Pricing Strategies
5. Restaurant Usage Habits
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Overall Frequency of Restaurant Visits
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Importance of Inclusivity and Health
6. Lifestyle Trends
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Lifestyle Trends
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Frequency of Eating Out Over the Next 3 Months
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Well-being and Lifestyle Priorities
7. Sustainability
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Consumer Definitions of Sustainability
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Attitudes Toward Sustainability
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Importance of Sustainability in Decision-Making
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Preference for Vegan/Vegetarian vs. Locally Sourced Options
Methodology
Data for the Food Panel UAE/KSA report was collected through an online questionnaire sent to 1,000 registered panelists. The fieldwork period was in September 2024.
Panelists provided insights into their eating habits, strategies for adapting to changes in the food industry, personal preferences, and more. The sample was designed to represent the population structure in the UAE and KSA for individuals aged 18 to 55, considering factors such as age, gender, and ethnicity.